Dr. Susan G. Friedman is a retired psychology professor from Utah State University who has pioneered the application of Applied Behavior Analysis (ABA) to zoo and companion animals. ABA, with its roots in human learning, offers a scientifically sound teaching technology and ethical standard that can improve the lives of all learners. Students from over 50 countries have participated in Susan’s online course, Living and Learning with Animals for Professionals. She has written chapters on learning and behaviour for five veterinary texts and her articles appear around the world in 14 languages. Susan has presented seminars nationally and internationally for a wide variety of zoos and professional organizations such as the Association of Avian Veterinarians, the European Association of Zoos and Aquaria, and NASA’s Goddard Space Flight Center. She has been nominated for the Media Award given by the International Association of Behavior Analysis for her efforts to disseminate to caregivers, veterinarians, animal trainers, and zookeepers the essential tools they need to empower and enrich the lives of the animals in their care.